Risking immodesty, I’m a half-decent photographer and videographer, and know a few things about audio production; but I’m a terrible businessman.
See, I really love what I do: I’m completely into the groom crying when he sees his bride for the first time, the flower girl running halfway down the aisle and then dumping her entire basket right there, bridal parties doing shots in strange places, and teary-eyed onlookers watching an elegant first dance.
But there’s also an expectation these days that event photographers and videographers be social media savvy, with active blogs, Facebook postings, etc. In protest, today I’ve decided to blog about how presentation does matter, but passion and creativity are more important than blogs.
I mean sure, blogging could be a good way to convey my personality and sense of humor, let prospective clients know I’m an active professional, and attention to detail in thoughtful, concise writing might also suggest something about my philosophy when capturing a wedding. But the time it takes is annoying.
Don’t get me wrong: I get that social media activity is just good business. But like I said, I’m a terrible businessman. And it’s been quite a while since my last blog post, so now seemed like a good time to complain about all of this, and to let you all know I’ll be blogging more frequently from now on.